Marketing
Terrific Technical Presentations
As a ClickBank Affiliate

If you're marketing Terrific Technical Presentations, you'll be looking for strategies, tactics, and resources to help you understand and reach buyers. This page provides some basics and some useful ideas.

his page helps ClickBank affiliates who are considering promoting our ebook, Terrific Technical Presentations. It has resources and insights that might reduce the cost of devising a marketing program for this item, and describes the buyers in some detail.

What's on this page:

The Buyers: who they are, what they need
How to Reach the Buyers
Comarketing and Marketing Synergy Opportunities
Resources: product data, price, commission, artwork
Links: how to link to our sales pages to get your commission

The Buyers

The general reading audience for Terrific Technical Presentations consists of professionals of all kinds who make presentations in the workplace setting. Examples of presentations they make:

Sales presentations to customers and prospects
Presentations to employees, including state-of-the-organization reports, change effort announcements, policy changes, reorganizations
Presentations to peers and superiors, including project reviews, proposals, status reports, problem reviews
Presentations at trade shows and conferences
Project kickoffs and retrospectives
New process announcements and associated training

Typically, readers haven't received much formal training or coaching in making presentations. And they don't have much time for that anyway, for two reasons:

They're usually very busy with "real work."
They're most receptive to the idea of acquiring this item within a few days of the event where they have to make the presentation.

The time constraints mean that a conventional, poorly indexed business book just won't suffice. They need to be able to search the document for the specific things they're looking for. And they need to be able to acquire the document RIGHT NOW. There's no time for trips to Borders, or for waiting for a shipment from Amazon.

How to Reach the Buyers

First, here's something not to do: advertise in magazines that appeal to presenters. Subscribers to these periodicals tend to be full-time presenters. This item appeals more to those who are presenting, but who aren't presenters full time. A subscription is a longer-term arrangement, not motivated by the immediate need. Our buyers are motivated by the immediate need.

Web sites that appeal to presenters are another matter altogether. They're available to our audience, because the Web is instantly available. Here are some Web sites where our buyers might be looking for help. Some accept ads, some don't. But the ones that don't accept ads have lots of links to sites that do.

If they're searching for resources on the Web, they're probably looking for some of these keywords and keyphrases:

presentation
presentation skills
team presentation
presentation planning
presentation training
presentation tips
presentation mistakes
tips for presentation(s)
question and answer
Q and A
Q & A
eye contact
audience

memorizing a speech
how to memorize a speech
tips for giving a speech
nervousness
presenting powerpoint
powerpoint tips
perspiration
persuasion
designing powerpoint slides
powerful presentations
successful presentations

influence
platform skills
confidence
handling questions
interruptions
running seminars
running workshops
capturing attention
inspiring action
(how to) change minds
public speaking

Comarketing and
Marketing Synergy Opportunities

If you're already marketing some products, you might find that the people you're already looking for are the same people who would be interested in Terrific Technical Presentations. Here are some products that buyers of this item might also be interested in acquiring:

Laser pointer
Wireless mouse
Presentation software
Project management software
Graphics and animation software
LCD projector
Clip art libraries
PowerPoint templates
They love iPods, and often buy them from Amazon
iPads too: from Amazon
And they like PDAs too
And don't forget laptop accessories, tablets, iPad accessories, and tablet accessories.

Flip chart pads
Flip chart markers
Remote presentation software
Pocket digital audio recorders
Books about presenting (at Amazon, , at Barnes & Noble and at Google Product Search.
Wireless mic

Resources

The vital statistics for this item:

Title:	Terrific Technical Presentations
Author:	Richard Brenner Principal, Chaco Canyon Consulting
Format:	Zip archive
Price:	USD 49.95
Commission rate:	50%
File size:	200 KBytes
Delivery method:	Instant download
Sales page:	http://www.ChacoCanyon.com/cb/techpres.shtml

Here are some images you might want to use if you make Web pages of your own:

	http://www.ChacoCanyon.com/images/handshake.gif
	http://www.ChacoCanyon.com/images/handshake-small.gif

Links

To link to our main sales page:

To link to the section of our main sales page that describes this item:

If you're concerned about link theft, you can link to the section of our main sales page that describes this item, with status bar blanking:

Marketing Terrific Technical Presentations As a ClickBank Affiliate