Start a Project Nursery
by Rick Brenner
In a Project Nursery, professionals from across the entire organization collaborate to conceive of new projects. When all organizational elements help decide which projects to investigate, the menu they develop best suits organizational needs and capabilities.
o you know how many projects are underway in your organization? Make sure you include those that are still in gestation. If you make a list, you'll likely be surprised at how many there are.
You'll be even more surprised at how many of the early-stage projects — those in gestation — are "off the books" and therefore out of control. Many of these are simply impractical. They aren't bad ideas, necessarily, but they're out of reach of the organization or its customers.
Every project began when someone — or maybe a few people — thought of an idea, talked about it with others for a while, and convinced the organization to back it. While technical organizations, such as IT or Product Development, can usually generate a vast array of ideas for projects, those ideas have a predominantly technical slant. Some ideas are beyond the organization's capacity to exploit. At the same time, other simpler ideas that could truly transform the organization and its markets are overlooked.
A Project Nursery fosters collaborations of professionals from across the organization — technologists, marketers, customer service experts, account executives, senior managers, infrastructure specialists, and administrators. When all organizational elements help decide which projects to investigate, the menu they develop better suits organizational needs and capabilities.
The Project Nursery works, in part, because it provides ready access to three bodies of knowledge.
Every project began
when someone thought of
an idea and convinced
the organization
to back it
- Market trends
- What customer need will the project satisfy? Will customers care? Will customers understand the offering, or will they need educating? Example: if we eliminate paper forms internally, and move to electronic signatures for internal requisitions, how can we ensure that people will stop printing copies for their files?
- Infrastructure trends
- What elements of the delivery, usage, or production context are needed for project success? Will they be present? At what cost? Does the customer have all the skills and facilities needed to make use of the output of the project? If not, what do they require? Example: We can put streaming video on our Web site, but do our customers have fast Internet connections?
- Organizational trends and capabilities
- Is the project in alignment with organizational intentions? If other ideas are competing for organizational resources, can we forge alliances somehow? Are the needed organizational capabilities available? If not, can we acquire them somehow? Example: Before we consider enhancing the Marigold product line with Internet options, are we certain that Customer Support has enough Internet capacity to support the enhancements?
Since all affected constituencies participate in the activities of the Project Nursery, the projects proposed are more likely to take into account the needs of those constituencies. And a project that has received good care in a well-staffed Project Nursery is less likely to later end up in the Project Emergency Room.
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Related articles
More articles on
Project Management:
Geese Don't Land on Twigs
- Since companies sometimes tackle projects that they have no hope of completing successfully, your project might be completely wrong for your company. How can you tell whether your project is a fit for your company?
Are You Changing Tactics or Moving the Goal Posts?
- When we make a mid-course correction in a project, we're usually responding to a newly uncovered difficulty that requires a change in tactics. Sometimes, we can't resist the temptation to change the goals of the project at the same time. And that can be a big mistake.
Finger Puzzles and "Common Sense"
- Working on complex projects, we often face a choice between "just do it" and "wait, let's think this through first." Choosing to just do it can seem to be the shortest path to the goal, but it rarely is. It's an example of a Finger Puzzle.
Flanking Maneuvers
- Historically, military logistics practice has provided a steady stream of innovations to many fields, including project management. But project managers can learn even more if we investigate battlefield tactics.
See No Evil
- When teams share information among themselves, they have their best opportunity to reach peak performance. And when some information is withheld within an elite group, the team faces unique risks.
See also Project Management for more related articles.
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Public seminars
- Person-to-Person Communication for Project Managers
- When
we talk, listen, send or read emails, read or write memos, or when we leave or listen to voice mail messages, we're communicating person-to-person. And whenever we communicate person-to-person, we risk being misunderstood, offending others, feeling hurt, and being confused. There are so many ways for things to go wrong that we could never learn how to fix all the problems. A more effective approach avoids problems altogether, or at least minimizes their occurrence. In this very interactive program you'll learn a model of inter-personal communications that can help you stay out of the ditch. In those moments of intense involvement, when we're most likely to slip, you'll have a new tool to use to keep things constructive. Read more about this program. Here are some upcoming dates for this program:
- Des Moines, IA: February 16, Breakfast Meeting, Central Iowa Chapter of The Project Management Institute.
- Des Moines, IA: February 16, Lunch Meeting, Central Iowa Chapter of The Project Management Institute.
- Houston, Texas: May 8, Monthly Meeting, Houston Chapter of the Project Management Institute.
- Houston, Texas: May 9, Monthly Meeting, Houston Chapter of the Project Management Institute.
- The Race to the South Pole: The Power of Agile Development
- On 14
December 1911, four men led by Roald Amundsen reached the South Pole. Thirty-five days later, Robert F. Scott and four others followed. Amundsen had won the race to the pole. Amundsen's party returned to base on 26 January 1912. Scott's party perished. As historical drama, why this happened is interesting enough. Lessons abound. Among the more important lessons are those that demonstrate the power of the agile approach to project management and product development. Read more about this program. Here's an upcoming date for this program:
- Human-Centered Risk Management
- Most
of us can assess technological risks, but risks related to human behavior tend to resist our best efforts. This session provides a framework for evaluating risks related to the behavior of individuals, teams, organizations and people generally. Human-centered risk differs from technological or market risk, because objective evaluation requires acknowledging personal and organizational limitations and failures. Since some of those limitations and failures might apply to the people assessing the risks, or to their superiors, there's a tendency to deny them or to explain them away. Our approach examines capability, organization, context, risk mitigation, and workplace politics. It has tools for guiding the assessment and management of human-centered risk, and we show how to extend these tools to suit your situation. You'll learn how to identify sources of risk in human behavior; recognize systemic and individual barriers to acknowledging risk; assess the effects of organizational turbulence; determine the risk associated with inappropriate internal risk transfer; estimate the effects of team dysfunction, toxic conflict and turnover; and measure the impact of workplace politics. Read more about this program. Here's an upcoming date for this program:
- The Race to the South Pole: Ten Lessons for Project Managers
- On 14
December 1911, four men led by Roald Amundsen reached the South Pole. Thirty-five days later, Robert F. Scott and four others followed. Amundsen had won the race to the pole. Amundsen's party returned to base on 26 January 1912. Scott's party perished. As historical drama, why this happened is interesting enough, but to project managers, the story is fascinating. Lessons abound. Read more about this program. Here's an upcoming date for this program:
- Project Management in Fluid Environments
- Most
people now work in environments that can best be characterized as fluid, because they're subject to continual change. We never know what's coming next. In such environments, managing — teams, projects, groups, departments, or the enterprise — often entails moving from surprise to surprise while somehow staying almost on track. It's a nerve-wracking existence. This program provides numerous tools that help project managers who work in fluid environments. Read more about this program. Here's an upcoming date for this program:
- The Politics of Meetings for People Who Hate Politics
- There
's a lot more to running an effective meeting than having the right room, the right equipment, and the right people. With meetings, the whole really is more than the sum of its parts. How the parts interact with each other and with external elements is as important as the parts themselves. And those interactions are the essence of politics for meetings. This program explores techniques for leading meetings that are based on understanding political interactions, and using that knowledge effectively to meet organizational goals. Read more about this program. Here's an upcoming date for this program: