Point Lookout An email newsletter from Chaco Canyon Consulting
Point Lookout, a free weekly email newsletter from Chaco Canyon Consulting
May 2, 2007 Volume 7, Issue 18
 
Recommend this issue to a friend
Join the Friends of Point Lookout
HTML to link to this article…
Archive: By Topic    By Date
Links to Related Articles
Sign Up for A Tip A Day!
Create a perpetual bookmark to the current issue Bookmark and Share
Tweet this! | Follow @RickBrenner Random Article

Ten Reasons Why You Don't Always Get What You Measure: Part II

by

Although many believe that "You get what you measure," metrics-based management systems sometimes produce disappointing results. In this Part II, we look at the effects of employee behavior.

Metrics-based management holds that "You get what you measure," but the assertion is actually even stronger. Many also believe that if you aren't measuring it, you won't get it. That's why it's reasonable to investigate possible causes of disappointing performance of metrics-based management. Here's part two of a collection of reasons why metrics-based management systems can disappoint. This part emphasizes employee behavior. See Part I and Part III, for more.

The Western Electric Plant at Hawthorne, Illinois

The Western Electric Plant at Hawthorne, Illinois. This plant was the site of a series of experiments that purportedly demonstrated observer effects, in which the act of observation affects the system being observed. The Hawthorne experiments remain controversial, but subsequent evidence of the importance of observer effects in general is more widely accepted. Photo courtesy The Eastland Memorial Society.

People aren't bolts of cloth
When we measure a length of cloth, the cloth hardly ever tries to influence the result. But employees, consciously or not, do try to make measurements "come out right." For instance, if employees fear the consequences of departing from management's expectations, they're more likely to provide data that's consistent with their estimate of management expectations.
But this effect can be even more confounding. Employees sometimes guess wrong about what management is measuring. Their biased reports then "spin" the data in a direction consistent with their interpretations of what management is measuring, rather than spinning it with respect to what management is actually measuring. Thus, even if we figure out how to correct for "spin," we might not be correcting for the right spin.
People and organizations adapt
Whether or not you believe that measurement works, it works best at first, because repeated measurements of the same attributes have decreasing impact. Soon, the measurement becomes routine, and employees adapt their actions and responses to enable a more comfortable, familiar stance.
For instance, When we measure
a length of cloth,
the cloth hardly ever
tries to influence the result
when we first start tracking "show-stopper defects," we find people working hard to fix them. But after a few cycles, people develop ways of reclassifying defects to appear less severe, or they create escape clauses, or the organization develops an "appeal procedure" for obtaining waivers. The effect of the metric soon diminishes, often after a surprisingly short useful life.
Measurements of different attributes can interact
When people notice that we're measuring two different attributes, they might try to make them both "come out right," and this sometimes leads them to contradictions. For instance, to achieve long-term goals, we might have to take actions that jeopardize short-term goals, or vice versa. Thus, the act of measuring one attribute can affect the measurement of another.
Moreover, it isn't necessary that we actually make two measurements. All that's required for contamination of the data is a belief among some employees that measurement of a second attribute might take place. Perhaps we measured it in the past, or perhaps other organizations measure it, or the "literature" suggests measuring it. Even if you announce that it won't be measured, there are those who will remain skeptical, and who assume that it will happen, "just to be safe."

Just as employees make choices that can reduce the effectiveness of measurements, so can management. We'll examine that issue in a future issue. Go to top  Top  Next issue: Have a Program, Not Just an Agenda  Next Issue
Bookmark and Share


52 Tips for Leaders of Project-Oriented OrganizationsAre your projects always (or almost always) late and over budget? Are your project teams plagued by turnover, burnout, and high defect rates? Turn your culture around. Read 52 Tips for Leaders of Project-Oriented Organizations, filled with tips and techniques for organizational leaders. Order Now!

Your comments are welcome
Would you like to see your comments posted here? Send me your comments by email, or by Web form.
About Point Lookout
Thank you for reading this article. I hope you enjoyed it and found it useful, and that you'll consider recommending it to a friend.

Point Lookout is a free weekly email newsletter. Browse the archive of past issues. Subscribe for free.

Support Point Lookout by joining the Friends of Point Lookout, as an individual or as an organization.

Do you face a complex interpersonal situation? Send it in, anonymously if you like, and I'll give you my two cents.

Related articles
More articles on Personal, Team, and Organizational Effectiveness:
Submitting a status reportStatus-Report as a Second Language
Sometimes, the clichés the losing team's players feed to sports reporters can have hidden meaning. So it is with Project Status Reports, especially for projects in trouble.

Sun doing a loop-de-loopA Message Is Only a Message
When we receive messages of disapproval, we sometimes feel bad. And when we do, it can help to remember that we have the freedom to decide whether or not to accept the messages we receive.

The US Capitol at nightExcuses, Excuses
When a goal remains unaccomplished, we sometimes tell ourselves that we understand why. And sometimes we do. But at other times, we're just fooling ourselves.

The Stevens Memorial Library in Ashburnham, MassachusettsTake Charge of Your Learning
Many of us let others set our learning agendas — peers, employers, or the mass media. But you can gain much both personally and professionally by setting your own learning agenda.

Daffodils of the variety Narcissus 'Barrett Browning'Self-Serving Bias in Organizations
We all want to believe that we can rely on the good judgment of decision makers when they make decisions that affect organizational performance. But they're human, and they are therefore subject to a cognitive bias known as self-serving bias. Here's a look at what can happen.

See also Personal, Team, and Organizational Effectiveness and Critical Thinking at Work for more related articles.

Coaching services

I offer email and telephone coaching at both corporate and individual rates. Contact Rick for details at rbrenner@ChacoCanyon.com or (617) 491-6289, or toll-free in the continental US at (866) 378-5470.

Get the ebook!

Past issues of Point Lookout are available in six ebooks:
Reprinting this article
Are you a writer, editor or publisher on deadline? Are you looking for an article that will get people talking and get compliments flying your way? You can have 500 words in your inbox in one hour. License any article from this Web site. More info

Public seminars

Cognitive Biases and Workplace Decision-Making
For mCognitive Biases and Workplace Decision-Makingost of us, making decisions is a large part of what we do at work. And we tend to believe that we make our decisions rationally, except possibly when stressed or hurried. That is a mistaken belief — very few of our decisions are purely rational. In this eye-opening yet entertaining program, Rick Brenner guides you through the fascinating world of cognitive biases, and he'll give concrete tips to help you control the influence of cognitive biases. Read more about this program. Here's an upcoming date for this program:

  • MITRE, in Bedford, MA: October 21, Monthly Meeting, Boston SPIN.
     
The Politics of Meetings for People Who Hate Politics
ThereThe Politics of Meetings for People Who Hate Politics's a lot more to running an effective meeting than having the right room, the right equipment, and the right people. With meetings, the whole really is more than the sum of its parts. How the parts interact with each other and with external elements is as important as the parts themselves. And those interactions are the essence of politics for meetings. This program explores techniques for leading meetings that are based on understanding political interactions, and using that knowledge effectively to meet organizational goals. Read more about this program. Here are some upcoming dates for this program:

Managing Virtual Meetings for Real Results
LeadiManaging Virtual Meetings for Real Resultsng or participating in virtual meetings — teleconferences, Web conferences, video conferences, and more — is challenging. Miscommunications, misunderstandings, distractions, politics, and interpersonal conflict all thrive in the typical environment of the virtual team. We'll inventory the challenges virtual meeting leaders and participants face, and provide tools for anticipating and addressing them. The focus of this program is practical — attendees will learn concrete techniques for preventing and dealing with the problems that arise in virtual meetings. Read more about this program. Here's an upcoming date for this program:

The Race to the South Pole: Ten Lessons for Project Managers
On 14The Race to the Pole: Ten Lessons for Project Managers December 1911, four men led by Roald Amundsen reached the South Pole. Thirty-five days later, Robert F. Scott and four others followed. Amundsen had won the race to the pole. Amundsen's party returned to base on 26 January 1912. Scott's party perished. As historical drama, why this happened is interesting enough, but to project managers, the story is fascinating. Lessons abound. Read more about this program. Here's an upcoming date for this program:

Where There's Smoke There's EmailTroubled by email flame wars? Or a blizzard of useless if well-intended messages from colleagues and subordinates? Read Where There's Smoke There's Email. Check it out!
Go For It: Sometimes It's Easier If You RunBad boss, long commute, troubling ethical questions, hateful colleague? Learn what we can do when we love the work but not the job.
303 Tips for Virtual and Global TeamsLearn how to make your virtual global team sing.
101 Tips for Managing ChangeAre you managing a change effort that faces rampant cynicism, passive non-cooperation, or maybe even outright revolt?
My free weekly email newsletter gives concrete tips and suggestions for dealing with the challenging but everyday situations we all face.
A Tip A DayA Tip a Day arrives by email, or by RSS Feed, each business day. It's 20 to 30 words at most, and gives you a new perspective on the hassles and rewards of work life. Most tips also contain links to related articles. Free!
101 Tips for Effective MeetingsLearn how to make meetings more productive — and more rare.
Exchange your "personal trade secrets" — the tips, tricks and techniques that make you an ace -- with other aces, anonymously. Visit the Library of Personal Trade Secrets.
If your teams don't yet consistently achieve state-of-the-art teamwork, check out this catalog. Help is just a few clicks away!
Ebooks, booklets and tip books on project management, conflict, writing email, effective meetings and more.
SSL