July 8, 2009	Volume 9, Issue 27
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Finding Work in Tough Times:
Strategy

by Rick Brenner

If you're out of work and discouraged — or getting there — you're in great company. Better than ever before. Getting back to work starts with getting to work on finding work. Here's a collection of strategies for the job of finding work.

ou're out of work. Perhaps you were laid off, or maybe the company folded. You've been looking for work, and it's discouraging. The situation is serious and news reports are saying that things will probably keep getting worse for a while. It's now difficult to stay energized about looking for work.

One day you noticed you were grateful for a "no thanks" response to one of your job inquiries, because at least it was a response. Some days, your heart isn't really in it. Other days, you don't do much at all.

The challenge of this environment is both a curse and a blessing. It's a curse because the challenge can sap motivation, and that can lengthen the period of unemployment. It's a blessing because working hard at finding work despite the challenging environment makes you stand out, and that enhances the probability of landing a good job.

To help you decide to give this task everything you have, I've compiled a collection of strategies for shortening your path to your next job. In weeks to come, we'll look at ideas for setting up and managing your infrastructure, tactics and strategy for marketing yourself, and sharpening your communications skills. But let's begin with overall strategy.

Looking for a job is a full-time job

Think of yourself as having a job, and report to work each day. Keep office hours. Dress your part. Decide whether it's a five-day-per-week job or six; rarely more, never less. Observe national holidays. Take sick days and allotted vacation days when needed. Make a plan for the month, day, and week, and report status each morning to your boss — you. Self-supervision can be a bit tricky because you have an inherent conflict of interest, but do your best.

Know what employers are looking for

Imagine that you're an employer looking for someone like you. What do you want in a candidate? What don't you want? Make lists of these assets and liabilities. Know where you stand relative to these assets and liabilities. Make plans for promoting those assets, and for addressing those liabilities.

Set a schedule

Schedule your appointments, of course. But also schedule your projects, such as resume customization, training (on-line or in person), shopping for a desk lamp, or computing your run rate.

Get additional certifications

If having the right Looking for a job is a
full-time job. Think of
yourself as having a
job, and report to
work each day.certifications would make you more marketable, get them. If you have several different certifications, don't be concerned about looking like you're unfocused — disclose only those that are relevant to each particular position.

Enroll in continuing education classes

Classes that support relevant certifications are a great idea. Classes that help you acquire relevant skills even without certifications are great, too. Institutional prestige is less important for certificates than it is for degrees. Often overlooked: business writing, public speaking, etiquette, and languages.

Certainly some of these strategies don't apply to you. Which do and which don't? And there might be others that do apply to you. Find them. They're important. Next in this series   Top    Next Issue

For more on finding work in tough times, see "Finding Work in Tough Times: Infrastructure," Point Lookout for July 15, 2009; "Finding Work in Tough Times: Marketing," Point Lookout for July 22, 2009; and "Finding Work in Tough Times: Communications," Point Lookout for July 29, 2009.

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Love the work but not the job? Bad boss, long commute, troubling ethical questions, hateful colleague? This ebook looks at what we can do to get more out of life at work. It helps you get moving again! Read Go For It! Sometimes It's Easier If You Run, filled with tips and techniques for putting zing into your work life. Order Now!

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More articles on Personal, Team, and Organizational Effectiveness:

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See also Personal, Team, and Organizational Effectiveness for more related articles.

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I offer email and telephone coaching at both corporate and individual rates. Contact me for details at rbrenner@ChacoCanyon.com or (617) 491-6289, or toll-free in the continental US at (866) 378-5470.

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Public seminars

Person-to-Person Communication for Project Managers

When we talk, listen, send or read emails, read or write memos, or when we leave or listen to voice mail messages, we're communicating person-to-person. And whenever we communicate person-to-person, we risk being misunderstood, offending others, feeling hurt, and being confused. There are so many ways for things to go wrong that we could never learn how to fix all the problems. A more effective approach avoids problems altogether, or at least minimizes their occurrence. In this very interactive program you'll learn a model of inter-personal communications that can help you stay out of the ditch. In those moments of intense involvement, when we're most likely to slip, you'll have a new tool to use to keep things constructive. Read more about this program. Here are some upcoming dates for this program:

• Des Moines, IA: February 16, Breakfast Meeting, Central Iowa Chapter of The Project Management Institute.
   
• Des Moines, IA: February 16, Lunch Meeting, Central Iowa Chapter of The Project Management Institute.
   
• Houston, Texas: May 8, Monthly Meeting, Houston Chapter of the Project Management Institute.
   
• Houston, Texas: May 9, Monthly Meeting, Houston Chapter of the Project Management Institute.
   

The Race to the South Pole: The Power of Agile Development

On 14 December 1911, four men led by Roald Amundsen reached the South Pole. Thirty-five days later, Robert F. Scott and four others followed. Amundsen had won the race to the pole. Amundsen's party returned to base on 26 January 1912. Scott's party perished. As historical drama, why this happened is interesting enough. Lessons abound. Among the more important lessons are those that demonstrate the power of the agile approach to project management and product development. Read more about this program. Here's an upcoming date for this program:

• Download to
  your calendarSt. George Banquet Hall, Kitchener, Ontario: March 6, Dinner Meeting, Canada's Technology Triangle Chapter of the Project Management Institute. Register now.
   

Human-Centered Risk Management

Most of us can assess technological risks, but risks related to human behavior tend to resist our best efforts. This session provides a framework for evaluating risks related to the behavior of individuals, teams, organizations and people generally. Human-centered risk differs from technological or market risk, because objective evaluation requires acknowledging personal and organizational limitations and failures. Since some of those limitations and failures might apply to the people assessing the risks, or to their superiors, there's a tendency to deny them or to explain them away. Our approach examines capability, organization, context, risk mitigation, and workplace politics. It has tools for guiding the assessment and management of human-centered risk, and we show how to extend these tools to suit your situation. You'll learn how to identify sources of risk in human behavior; recognize systemic and individual barriers to acknowledging risk; assess the effects of organizational turbulence; determine the risk associated with inappropriate internal risk transfer; estimate the effects of team dysfunction, toxic conflict and turnover; and measure the impact of workplace politics. Read more about this program. Here's an upcoming date for this program:

• Download to
  your calendarMITRE, in Bedford, Massachusetts: March 20, Monthly Meeting, Boston SPIN. Register now.
   

The Race to the South Pole: Ten Lessons for Project Managers

On 14 December 1911, four men led by Roald Amundsen reached the South Pole. Thirty-five days later, Robert F. Scott and four others followed. Amundsen had won the race to the pole. Amundsen's party returned to base on 26 January 1912. Scott's party perished. As historical drama, why this happened is interesting enough, but to project managers, the story is fascinating. Lessons abound. Read more about this program. Here's an upcoming date for this program:

• Columbia, Missouri: May 17, Full-Day Workshop, Mid Missouri Chapter of the Project Management Institute.
   

Project Management in Fluid Environments

Most people now work in environments that can best be characterized as fluid, because they're subject to continual change. We never know what's coming next. In such environments, managing — teams, projects, groups, departments, or the enterprise — often entails moving from surprise to surprise while somehow staying almost on track. It's a nerve-wracking existence. This program provides numerous tools that help project managers who work in fluid environments. Read more about this program. Here's an upcoming date for this program:

• Columbia, Missouri: May 17, Monthly Meeting, Mid Missouri Chapter of the Project Management Institute.
   

The Politics of Meetings for People Who Hate Politics

There's a lot more to running an effective meeting than having the right room, the right equipment, and the right people. With meetings, the whole really is more than the sum of its parts. How the parts interact with each other and with external elements is as important as the parts themselves. And those interactions are the essence of politics for meetings. This program explores techniques for leading meetings that are based on understanding political interactions, and using that knowledge effectively to meet organizational goals. Read more about this program. Here's an upcoming date for this program:

• Rochester, New York: May 24, Professional Development Day, Rochester Chapter of the Project Management Institute.