February 14, 2007	Volume 7, Issue 7
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Achieving Goals:
Inspiring Passion and Action

by Rick Brenner

Achieving your goals requires both passion and action. Knowing when to emphasize passion and when to emphasize action are the keys to managing yourself, or others, toward achievement.

Goals have a property we can call immediacy. An immediate goal is directly connected to whatever you're doing right now. For instance, right now I'm typing this with the goal of finishing the article you're reading. By contrast, less immediate goals are less directly connected to what you're doing right now. For me, right now, a less immediate goal is to help project teams work more effectively. I'm typing this, in part, because I hope that people reading it might gain some insights that they can apply.

A goal's immediacy determines the effectiveness of any particular goal achievement strategy. To achieve a less immediate goal, focus on it. Contemplate it. Imagine it. Imagine achieving it. Imagine having achieved it. When you do, you wake up your passion, and you unconsciously do what's necessary to achieve that goal.[*]

Imagining success is far less effective for immediate goals. If I want an ice cream cone from the store across the street, imagining it probably won't make it happen. To achieve immediate goals, focus on what you have to do, and then you'll take action.

For a less immediate goal, focus on the goal, and the doing will take care of itself. For a more immediate goal, focus on the doing, and the goal will take care of itself. It's when we get the two confused that we get into trouble.

To help people and organizations achieve goals, use these same principles. As a manager or leader, you're responsible for your own personal goals, but you also take some responsibility for organizational goals and for goals of subordinates.

When the goal is immediate, do what you can to help people focus on what they need to do to achieve the goal. When the goal is less immediate, do what you can to help them visualize achieving it.

It's when we get
passion and action
confused that we get
into troubleFor instance, a near-term project milestone is an immediate goal. Although focusing the attention of the team on the milestone might be helpful, still more helpful would be a focus on this week's work, because that's what people must do to achieve the goal.

On the other hand, since goals related to, say, business development tend to be less immediate, a more vision-oriented approach is likely to be more effective for them. Focusing a team's energies on what life will be like when we complete this set of projects could provide people with the guidance they need to set their own priorities consistent with that less immediate goal.

There's a time for passion (imagining), and a time for action (doing). One without the other doesn't work. Knowing when one is more important than the other is the key to achievement.  Top    Next Issue

For more on achieving and inspiring goals, see "Corrales Mentales," Point Lookout for July 4, 2001; "Commitment Makes It Easier," Point Lookout for October 16, 2002; "Beyond WIIFM," Point Lookout for August 13, 2003; "Your Wishing Wand," Point Lookout for October 8, 2003; "Give It Your All," Point Lookout for May 19, 2004; "Knowing Where You're Going," Point Lookout for April 20, 2005; "Workplace Myths: Motivating People," Point Lookout for July 19, 2006; and "Astonishing Successes," Point Lookout for January 31, 2007.

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More articles on Personal, Team, and Organizational Effectiveness:

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Most of us have participated in group decision-making. The process can be frustrating and painful, but it can also be thrilling. What processes do groups use to make decisions? How do we choose the right process for the job?

Changing the Subject: Part I

Whether in small group discussions, large meetings, or chats between friends, changing the subject of the conversation can be constructive, mischievous, frustrating, creative, tension relieving, necessary, devious, or outright malicious. What techniques do we use to change the subject, and how can we cope with them?

Risk Management Risk: Part II

Risk Management Risk is the risk that a particular risk management plan is deficient. Here are some guidelines for reducing risk management risk arising from risk interactions and change.

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Most of us have had way too much to do for so long that "too much to do" has become the new normal. We've forgotten what "enough to do" feels like. Here are some reminders.

See also Personal, Team, and Organizational Effectiveness and Effective Communication at Work for more related articles.

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Public seminars

The Race to the South Pole: Ten Lessons for Project Managers

On 14 December 1911, four men led by Roald Amundsen reached the South Pole. Thirty-five days later, Robert F. Scott and four others followed. Amundsen had won the race to the pole. Amundsen's party returned to base on 26 January 1912. Scott's party perished. As historical drama, why this happened is interesting enough, but to project managers, the story is fascinating. Lessons abound. Read more about this program. Here's an upcoming date for this program:

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The Race to the South Pole: The Power of Agile Development

On 14 December 1911, four men led by Roald Amundsen reached the South Pole. Thirty-five days later, Robert F. Scott and four others followed. Amundsen had won the race to the pole. Amundsen's party returned to base on 26 January 1912. Scott's party perished. As historical drama, why this happened is interesting enough. Lessons abound. Among the more important lessons are those that demonstrate the power of the agile approach to project management and product development. Read more about this program. Here's an upcoming date for this program:

• Download to
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The Politics of Meetings for People Who Hate Politics

There's a lot more to running an effective meeting than having the right room, the right equipment, and the right people. With meetings, the whole really is more than the sum of its parts. How the parts interact with each other and with external elements is as important as the parts themselves. And those interactions are the essence of politics for meetings. This program explores techniques for leading meetings that are based on understanding political interactions, and using that knowledge effectively to meet organizational goals. Read more about this program. Here's an upcoming date for this program:

• TBD, Mansfield, MA: August 21, Regional Event, PMI MassBay, PMI Central Mass, Ocean State PMI, PMI Keene, PMI Southern New England.